The Comms Event

We are looking forward to The Comms Event 2020 in March. We are regular supporters; in fact we have attended every year for the last fifteen years. It’s always an inspirational day, with plenty of insightful and thought-provoking sessions. It’s...

Making the most of your media opportunities

If you work for a large organisation, more likely than not you will have a well organised Communications team who work hard to raise your profile and get you the media interest that you deserve. They will be constantly be on the look out for...

Harry breaks silence over Megxit

Harry and Meghan - Amazing how actually speaking to the media changes perceptions. Sentebale held an event on Sunday 19th January 2020, hosted by The Caring Foundation, to raise funds for Sentebale’s vital work supporting young people affected...

Top Media Training Tips

When it comes to media interviews, many spokespeople are worried about what they can and can’t say. It’s a very valid concern, no one wants to have their mistakes seen by millions of people. What they do want is to engage positively with the...

Keeping on message isn’t always enough

Staying on message is important, but not as valuable as knowing how to handle the curve ball, think on your feet and have a strategy for dealing with difficult questions. Tried to show @BorisJohnson the picture of Jack Williment-Barr. The...

General Election shows the value of Media Training

Just why are the Conservatives ahead of the field in the General Election? UK general election poll tracker - latest party results in fullhttps://t.co/wQ2lenYiNg pic.twitter.com/AfItxs9E7b — Mirror Politics (@MirrorPolitics) December 3, 2019...

When a media interview turns into a media crisis

As Prince Andrew has aptly demonstrated, even royal heads can roll if you fail to prepare well for a media interview. If the idea was to clear the record, tell his side of the story and come across as a caring, sensitive man, it really didn’t...

Prince Andrew’s PR disaster

Watching Prince Andrew’s disastrous interview was as excruciating as it was incredible. The repercussions from this PR calamity are gathering pace as various institutions cut their ties with the Prince of York, and he cancels an official...

Presenting to Camera

Don’t let fear stop you from creating powerful video content. Looking good on camera and using video wisely will help engage with a range of audiences. We have two courses that work really well together.   The first, Creating Professional...

“Have I got News for You” and Media Law

Hat Trick Productions, which makes HIGNFY, said it “tried everything” to get the BBC to broadcast the show, but the BBC said it was “inappropriate to feature political party leaders” in an election period as it did not allow for “equal...