Keep it simple
It’s very rare to have enough time in a media interview to say all that you want to. We know that if you’re the project lead, head of department or CEO, you will be intimately involved with products, initiatives or your company. You are probably...
How to Give Your Best Performance during Television and Radio Interviews Part 2
Stay cool, calm and collected, even in the hottest arguments. Lose your temper and you lose the argument. Let the interviewer look agitated and bad-tempered. Baffle him/her with politeness and reason. If the interviewer interrupts your answer,...
Stars of Science
We were delighted when we were asked to help prepare the contestants of the Arabic programme “Stars of Science” to handle the media. It was a fantastic opportunity to work with some of the most talented young scientific entrepreneurs on subjects...
Passion Means Impact
When it comes to communicating, whether she’s singing or giving an interview on BBC Breakfast, Annie Lennox consistently gives a great performance. Never missing a trick or thrown off balance by a “curve ball” Annie demonstrates how to move...
How to Give Your Best Performance during Television and Radio Interviews Part 1
Here are Andrew Carapiet’s top tips for how to come across well in a Media Interview. Speak in an appropriate tone - enthusiastic when extolling a virtue; regretful when announcing cutbacks; determined when outlining future policy; deeply...
How to Plan for a Media Interview
This is the first part in a series of articles about how to prepare and perform in Media Interviews written by our Media and Communications Director Andrew Carapiet. Andrew was a BBC producer for several years before moving into Media Training....
Lessons we can learn from the Great British Bake Off
When it comes to understanding the three key rules of success, Nancy has it nailed: Be prepared, then prepare again. It was no surprise when Nancy revealed that she’d got up at 4 am to have a final run through for her showstopper finale. Keep...
What do Media Friendly do all week?
On a typical week, like all Media and PR Training companies we tend to be pretty busy. Not only designing, planning and delivering training courses, but also promoting ourselves and our services. Last week, for example, was as exciting as it...
Facebook and Beyond
How doctors are using new technology and social media Are GPs surgeries a thing of the past? That’s the key question being asked following the recent Health Department report, Digital First, that looks to replace the homely GPs’ surgery with a...
The LGA’s Social Media Friendly Mark
A useful incentive or an expensive ‘well done’ badge? A national Social Media Friendly Mark has recently been introduced by the Local Government Association (LGA) as a logo or badge to be displayed by local authorities to make clear their...