Even with years of experience in journalism or public relations, media training your executives or senior managers for media interviews can feel incredibly daunting.
You may know the media inside out, dealing with deadlines, handling tough questions, and the pressure of getting the message right, but delivering a media training course for your executive management team is an unnerving challenge.
Of course, you can always call Media Friendly to deliver expert media training. We can run tailored courses in your premises, but some communication professionals prefer to develop their own skills, raise their professional profile, and deliver the media training themselves.
Turn Your Experience into Media Training Expertise
As a communications professional, you’re often behind the scenes, shaping the story, preparing the brief, and managing the message. Becoming a media trainer raises your profile, enhances your image and puts you at the forefront of that process. You will be empowering your spokespeople to deliver effective mediainterviews with impact and authenticity.
But understanding how to teach media handling skills to a group of new spokespeople requires more than just journalistic experience. Of course, you already know the pitfalls of poor preparation, but structuring and delivering an in-house media training course is a new skill that needs to be learnt and practiced.
Our Train the Trainer – Media Training workshop is designed for experienced journalists and communications professionals who want their leaders to handle all types of media interview with skill and confidence, whether they are promoting their successes or dealing with a potential crisis.
We will give you the tools, techniques, and confidence you need to deliver engaging and effective media training sessions for your own executives and senior leaders.
💡 What you’ll gain:
If you’re ready to take your experience as a journalist or PR professional and turn it into a powerful training skillset, then this workshop is the perfect next step.
Book a Train the Trainer – Media Training course in-house for your team or join one of our scheduled courses in our training centre.