Nov 13, 2014 | General, Media Training, Public Relations
Knowing what you want to say is only half the battle. Being prepared for the curve ball and awkward question is an art form that can only be mastered through training and practical experience. Take the time to prepare your key messages and deliver them confidently....Nov 13, 2014 | General, Media Training, Public Relations
It’s very rare to have enough time in a media interview to say all that you want to. We know that if you’re the project lead, head of department or CEO, you will be intimately involved with products, initiatives or your company. You are probably so passionate and...Nov 13, 2014 | General, Media Training
Stay cool, calm and collected, even in the hottest arguments. Lose your temper and you lose the argument. Let the interviewer look agitated and bad-tempered. Baffle him/her with politeness and reason. If the interviewer interrupts your answer, raise your voice just...Nov 13, 2014 | General, Media Friendly News, Media Training, Public Relations
We were delighted when we were asked to help prepare the contestants of the Arabic programme “Stars of Science” to handle the media. It was a fantastic opportunity to work with some of the most talented young scientific entrepreneurs on subjects that they are really...Nov 10, 2014 | General, Media Training
When it comes to communicating, whether she’s singing or giving an interview on BBC Breakfast, Annie Lennox consistently gives a great performance. Never missing a trick or thrown off balance by a “curve ball” Annie demonstrates how to move seamlessly from one key...Nov 3, 2014 | General, Media Training
Here are Andrew Carapiet’s top tips for how to come across well in a Media Interview. Speak in an appropriate tone – enthusiastic when extolling a virtue; regretful when announcing cutbacks; determined when outlining future policy; deeply saddened when...