by Caitriona McCan | Mar 11, 2021 | Media Friendly News, Media Training
Piers Morgan and ITV’s Good Morning Britain have parted ways, following his comments about Meghan Markle after her Oprah interview and his on-air row with weatherman, Alex Beresford. It wasn’t pleasant viewing, even if you thrive on controversy, and Ofcom received...
by Caitriona McCan | Mar 3, 2021 | Media Friendly News, Media Training
Media experts know that authentic key messages, that are communicated clearly and succinctly, are invaluable. Your messages should be backed up with examples; human interest stories, numbers and research based evidence. You should have plenty of examples well...
by Caitriona McCan | Mar 3, 2021 | Media Friendly News, Media Training
The latest research on “Zoom Fatigue” from Stamford University in the US claims looking at yourself on screen is one of 4 reasons why people seem to get exhausted on Zoom calls and video conferences. The other 3 reasons, according to Professor Jeremy Bailenson, of...
by Caitriona McCan | Oct 9, 2020 | Media Friendly News, Media Training
Getting senior management “buy-in” for media training can be challenging. There is nothing quite like a pandemic to highlight the importance and power of the media. Understanding the modern media landscape and how to prepare effectively for media interviews is an... by Caitriona McCan | Jul 24, 2020 | Communication skills, Media Friendly News, Media Training
Taking the plunge into the job market during a pandemic takes a lot of courage. It also takes a lot of preparation. In uncertain times, you have to believe in yourself, your abilities and your achievements. You also need be able to communicate your unique talents... by Caitriona McCan | Jun 17, 2020 | Media Friendly News, Media Training
Media Interviews – Just how confident are you? When it comes to speaking to journalists, if you haven’t had any media training recently, be cautious. No one wants to be tripped up during a media interview, so don’t proceed unless you’re well...