Mar 3, 2021 | Media Friendly News, Media Training
Media experts know that authentic key messages, that are communicated clearly and succinctly, are invaluable. Your messages should be backed up with examples; human interest stories, numbers and research based evidence. You should have plenty of examples well...
Mar 3, 2021 | Media Friendly News, Media Training
The latest research on “Zoom Fatigue” from Stamford University in the US claims looking at yourself on screen is one of 4 reasons why people seem to get exhausted on Zoom calls and video conferences. The other 3 reasons, according to Professor Jeremy Bailenson, of...Feb 24, 2021 | Media Friendly News
How important is your Appearance when doing Television Interviews, or Presentations? Boris Johnson’s hair is getting column inches again – with the usual “Bad Hair Day Boris?” type headlines. This time it’s whether Carrie Symonds should have done a better job trimming...
Feb 9, 2021 | Media Friendly News
The pandemic has gone on much longer than any of us anticipated and most of us, despite our initial qualms, are now comfortable with Zoom and Teams. However for some senior leaders online presentations, media interviews and webinars can still present a real challenge....Nov 24, 2020 | Media Friendly News
2020 has been a challenging year in more ways than anyone could have expected. As we approached the second lockdown, national moral was hitting an all time low. But finally, the end is in sight. You wait (what seems to be) ages for a vaccine and then three come long...
Oct 9, 2020 | Media Friendly News, Media Training
Getting senior management “buy-in” for media training can be challenging. There is nothing quite like a pandemic to highlight the importance and power of the media. Understanding the modern media landscape and how to prepare effectively for media interviews is an...