by Caitriona McCan | Feb 26, 2018 | Communication skills, General, Media Training, Public Relations, Uncategorized
It is not always the more obvious “scandals” which cause Academies and other types of school a media headache. Expect the unexpected, would seem to be the lesson to be learned from the recent media coverage of a girl who shaved her head for charity being placed in... by Caitriona McCan | Aug 24, 2017 | Communication skills, Media Training, Public Relations, Uncategorized
Some basic lessons in Crisis Communications were not followed here. We have three simple rules for Crisis Communications: Act promptly. Interestingly, Kensington and Chelsea Council did act promptly, of sorts, in that a helpline number was there on Breakfast TV a few... by Caitriona McCan | Jun 9, 2017 | Communication skills, General, Media Training, Public Relations
In 2010 Nick Clegg came from nowhere to become Deputy Prime Minister mainly due to his impressive performances in three TV debates against David Cameron and Gordon Brown. Compare that to Theresa May avoiding the cameras in any TV debate where she would be pitted... by Caitriona McCan | May 3, 2017 | Communication skills, General, Media Friendly News, Public Relations
One of the keys to successful Media Interviews is basic training in preparing for difficult questions. Journalists who have received even basic training know that the key to writing good copy is to include the 5 Ws and H – the Who, What, Where, When, Why and How? It... by Caitriona McCan | Feb 24, 2016 | Communication skills, General, Media Training, Public Relations
Facing a Select Committee is no picnic as several high profile performances have recently demonstrated. Even the most experienced executives can be left floundering or appear evasive when asked about company tax arrangements or their own salary. Any big news story can... by Caitriona McCan | Feb 24, 2016 | Communication skills, General, Media Friendly News, Media Training
We’re exhibiting again this year at the National Housing Federation Communications and Marketing Conference. I love the strap line for this conference. It says exactly what we’ve been doing over the last seventeen years, through some of the most...